GUESS WHAT DAY IT IS, BOOKWYRMS! Bookwyrming Thoughts is officially SEVEN years old and I’m still wondering how I even lasted with this. But I ask myself this question almost every year.
And instead of digging out my stats like last year, I’m going to be spilling secrets.
Okay, Soph, how do you blog for so long?
I do like asking myself such painful questions sometimes.
Sometimes I hop around to some of my favorite blogs from long ago and they’re no longer active. It’s sad, and I don’t know why I keep doing this to myself.
But 2019 has been a rough year so far, and it doesn’t look like I’m the only one.
Somehow the content creating apocalypse has landed into the book community and we’ve all turned into zombies? I feel like I’ve been out of ideas, but most importantly, I’ve been low on motivation and energy. I feel really bad for all the review copies I’ve taken on and started since July because I’m still perpetually behind. Anyone else feeling the same way?
So how do you continue blogging long-term?
I’m still trying to figure out all the answers to this, but apparently I’m rolling through.
We all know I’m only rolling content out currently because I’m using the blog for a class or I’d be a potato, though. But everyone is different and while I’m still rolling around and surviving, it doesn’t mean everyone else is.
Therefore, you should take my advice with a little salt because my ways may not work for you. And I hold no responsibility if you turn into a dragon after too much blogging. That being said, let’s spill some secrets about blogging long term.
Create content in batches.
I’m a mood blogger. If I don’t feel like blogging, I abandon the blog and leave it in the dust (even if I’m active on social media). It’s really obvious in my archives that I’ve had the blogging blues from June to September because there are way fewer posts. And there are gaps between posts.
So it might be a little shocking that I have 12+ completed drafts sitting in pending. And yet another 13 that are partially completed, and then there’s this random Evernote notebook with a list of random ideas. Sometimes I’m in a really good blogging mood when all the ideas are coming freely and my fingers are flying.
Or rather, it tries to fly but sometimes we have an awful keyboard. And then there’s that wrist brace.
But I digress. I try to take advantage of my good blogging moods when I can. That way, if I want to post something but don’t actually want to put in too much work, I have a stock pile of posts to choose from.
Engagement really is key.
Blogging is such a lonely journey sometimes, especially when you’re going at it alone. There is so much time and energy that is invested into creating quality content that it’s easy forget we’re not alone. And 95% of bloggers are probably okay with another blogger sliding into their DMs to scream about their latest bookish obsession with them.
Or if you don’t feel comfortable going into DMs, there are definitely Discord servers you can join, like Bookish Collision, where there are other bookwyrms to conspire with.
Experiment with new things
Doing the same thing can be tiring, bookwyrms. And when you’re tired, you don’t want to do blogging and you lose motivation with blogging. Then 3 months pass and you realize you have 10 more ARCs to catch up on. Oops.
Your blog will evolve over time. Sometimes you see something you’ve never tried before but you want to try it. Go for it! It’s your blog; there’s no harm in seeing if it resonates with everyone else. Plus, as long as you’re having fun and not breaking any rules… ¯\_(ツ)_/¯
Who am I kidding? I seek to bend rules.
If you’re worried about whether your current audience will unfollow you because you started posting other content, stop worrying. Those who are interested in following your content for you won’t care if you have a change in topics once in awhile. You are much more than the topic you primarily post about. At the end of the day, the few you lose can be built back later with new followers.
You don’t have to create content 24/7.
Frequently I see a lot of bloggers who make it sound like we have to create content all day, every day. We get bummed about not writing a new post and putting something fresh out there. We tell ourselves, “I want to write this post, but I don’t want to. But I feel like I have to.” Or when you’re watching a movie, you’re wondering, “I could be writing a blog post. What am I doing?”
I’m sometimes guilty of this too.
You’re doing amazing. There is a lot of time, effort and energy put into creating content, but that doesn’t mean you have to push out content always. We’re all successful book bloggers in our own way; what works for one doesn’t mean it will work for you, and that is perfectly fine. Most importantly, self care first always. You’re not doing this for a living, and even if you are, it’s important to take a break or you’ll burn out.
Other Ways You Can Do Blogging Related Tasks:
- Check images and links – any broken ones? (There’s a really cool plugin I’m using to help check them but I’m finishing this post on my phone so… you’re not getting anything from me)
- Hang out with other bookwyrms on social media
- Read some interesting blog posts
- Leave a comment on some of those posts if you have something to say (no, not just “great post!”)
- Debate whether or not you should be getting rid of blog posts you don’t feel you’ll need
- Read that ARC from a month ago… (or a lifetime ago?)
- Be a pest to Shruti because she’s fun to be around
I’m kidding. Please don’t actually be a pest to Shruti. But there are other tasks you can do if you’re not feeling it. If you’re feeling adventurous, maybe bust out a test blog and play with a new look?
Take a break.
You deserve it. It’s okay to fall off the blogosphere and recharge yourself. You can come back and take over the world later. But most of all, it’s important to take care of yourself always.
If you’re really not feeling like creating a blog post for tomorrow, that’s perfectly fine. There’s always another day you can push that post out into the world. In my opinion, it’s better to take a three month break and come back with renewed energy than pushing through only to hate blogging forever. But maybe that’s just me.